Marketing, Communications, and Public Relations

The life of a social media influencer can look, well, easy. That’s because our favorite influencers are amazing at their jobs––selling us an attractive lifestyle. The reality, being an influencer is a high-wire act in public relations, content creation, sales, …

Marketing analysts help companies make data-driven marketing decisions. Also called marketing research analysts (or market research analysts), these professionals work in nearly every industry, powering a company’s marketing team through data analysis. But what does a marketing analyst do, actually? 

…