What is the Marketing, PR, and Advertising Industry?
Consider this industry if you are an avid communicator and love promoting big ideas through creative concepts, and staying on top of trends and competition. Explore below to learn more about the duties and how you might express those to an employer, who might hire you, and all kinds of related resources!
Key Duties |
Sample Résumé Language |
| Analytics | Research how target audience interacts with content to better hone material and place ads to increase awareness of product/services |
| Create Content | Create written, visual, and audio content to support brand awareness for your clients and increase popularity with audiences |
| Develop Brands | Collaborate with client to develop a brand that reflects their company, mission, and value and appeals to the target audience |
| Represent Clients | Represent clients through public-facing channels via interviews, social media, and print to help them gain support and publicity |
Top Job Boards
- Media Bistro | Search thousands of jobs in media and advertising.
- AMA Job Board | A job board housed in the American Marketing Association.
- PRSA Jobs | A job board through the Public Relations Society of America.
- CareerShift | An exclusive job search platform for students.
Related Resources
- Common Marketing Interview Questions | An article by Indeed
- Careers in PR | An article by WayUp
- What Can I Do With This Major? | A career exploration website
